Balvenie Raw Craft YouTube Channel

About the Client

The Balvenie distillery is a Speyside single malt Scotch whisky distillery in Dufftown, Scotland, owned by William Grant & Sons. It is one of the oldest distilleries in Scotland, distributing whisky worldwide.

Anthony Bourdain in 2015 and 2016 joins The Balvenie to celebrate some of America’s most talented and dedicated craftspeople. From hand-tailored suits to cast iron skillets, Raw Craft is an online film series documenting the lives and works of the committed individuals at the forefront of the American craft movement.

Balvenie, and it's parent company William Grant & Sons, have been working with Resolute since 2XXX

Goal

Manage & Optimize The Raw Craft Youtube Channel

Services

  • Video Processing & Uploading
  • SEO Optimized Content
  • YouTube Vanity URL
  • Channel Page Optimization
  • Community Management
  • Analytics Reporting & Performance Insights
  • Paid Social Amplification to Drive to Channel

Stats

  • 3.8M views
  • 27,119 subscribers
  • 15.6M minutes watched
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