Using Customer Insights for Stronger Campaigns

Maxymiser

Oracle Maxymizer is one of the leading global providers of cloud-based software that offers testing, personalization, and cross-channel optimization solutions. Their measurable tech process is reliant on extraordinary methodology, setting them apart from other providers in the field.

As a certified Maxymizer partner, we are given unique access to this technology. This allows us to leverage customer data in order to transform a brand’s digital interactions into seamless, relevant, and engaging customer experiences.

Through the application of A/B and multivariate testing, across desktop and mobile websites, along with segmentation, personalization and behavioral targeting, we are able to test optimizations of the customer experience while boosting engagement and revenue.

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Service Specialist

Jarod Caporino
Managing Partner

Jarod Caporino has managed ad sales, strategic planning and media buying for major brands in nearly every industry vertical, including Pfizer, Hewlett-Packard, Johnson & Johnson, Major League Baseball and the NEA. He has over 12 years of experience as a sales director at agencies specializing in digital services and search engine marketing and optimization. Jarod frequently speaks at universities and industry panels in the New York area.

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