Utilizing the Best Tools in the Industry

DoubleClick

DoubleClick’s integrated and open platform lets the media team at Resolute Digital streamline and standardize their media trafficking, reporting, and analysis, all through one seamless interface. DoubleClick’s integrations with measurement solutions, such as Nielsen or comScore, gives us access to cutting edge, industry leading tools to help measure the performance of our media.

In addition to validating the delivery of contracted media impressions via an impartial 3rd party source, our partnership with DoubleClick enables our media team to construct advanced attribution models to evaluate media performance across channels and tactics. This enables our team to analyze real-time media data and adjust our campaigns on the fly.

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Service Specialist

Dan Savage
Managing Partner

Daniel Savage has been an expert in SEM, SEO and digital marketing analytics since they were first introduced to the marketplace. As CEO of Thomas B2B, Dan managed the first pay per click advertising service focused on the B2B market. Today he has a comprehensive knowledge of every search marketing tool and trick on the marketplace, but prefers to develop his own proprietary algorithms, bid management software and custom code.

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